Content Generation & Technial Optimisation
Take actions to win in Claude
Move from insight to execution with agentic content generation, technical optimisation, and hands-on support from AI visibility engineers.
Integrations
Seamless Integration, Maximum Impact
Connect Azoma to your existing technology stack through key integration points. Our platform enhances your current workflows while delivering enterprise-scale AI search optimization.
Technical Audit
Site Integration
Our complete auditing tool integrates directly with your website. Identify and fix structured data and rendering issues that prevent Claude from properly understanding and referencing your site.
Amazon
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Shopify
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Walmart
Ecommerce Platform Integration
Connect directly to your ecommerce stack and PIM systems with secure API access, enabling seamless product data synchronization and automated ACO optimization workflows.
Shopify
Syncing 212 sku's
Amazon Rufus
212 sku's - 27 recommendations
75%
Walmart Sparky
57 sku's - optimized
92%
FAQs
Claude Questions
Our most asked questions by enterprises
How is Product Ranking calculated?
AI Product Rank is calculated by analysing a large set of category-relevant prompts and scoring your product based on inclusion frequency, relative positioning, sentiment, and comparative context. We assess whether your product appears as a primary recommendation, a secondary option, or not at all, then aggregate these signals into a weighted visibility score that reflects competitive performance over time.
What sources influence Claude’s answers?
Claude draws from a mixture of its training data (including licensed, curated, and publicly available content) and, where enabled, external tools or retrieval systems. Responses are shaped by patterns in high-quality editorial content, technical documentation, structured data, and widely corroborated information. We analyse which domains, formats, and narratives most consistently surface in your category, helping you prioritise the authority signals that meaningfully influence AI-generated answers.
How often is Claude tracking updated?
We run prompt monitoring on a continuous basis and update reporting dashboards regularly to reflect shifts in visibility, positioning, and narrative framing. This allows you to track performance trends over time and understand how changes in content, PR activity, or technical structure influence how Claude presents your brand.
How do you measure visibility in Claude?
We measure Claude visibility by sending structured, high-intent prompts aligned to your category and analysing how your brand appears in responses. This includes tracking brand mentions, positioning within answers, sentiment, comparative framing, and whether your brand is cited as a source. Because Claude’s outputs are probabilistic and context-sensitive, we run prompts multiple times and aggregate results to produce statistically reliable, trend-based insights rather than one-off snapshots.
How is Claude optimisation different from traditional SEO?
Traditional SEO focuses on ranking webpages within search engine results. Claude optimisation focuses on influencing the answers themselves — ensuring your brand is mentioned, accurately framed, included in comparisons, and surfaced as a credible reference within generated responses. It shifts the objective from winning clicks to shaping the synthesis layer users increasingly rely on for decisions.
Do you help improve Claude rankings beyond just showing visibility?
Yes. We take a holistic approach to improving AI visibility, not just measuring it. This includes generating AI-optimised content, strengthening technical and entity signals, refining on-page clarity and authority, and distributing content to credible external sources to improve citation likelihood. The aim is to systematically improve how your brand is interpreted, referenced, and recommended within Claude’s responses.